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Disadvantages of bulk email marketing
Bulk email marketing is usually sent to hundreds if not thousands of people at a time. It’s used as a marketing tool where companies inform clients of valuable information on new products on the market...
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Basic Rules of Email Marketing
Your web site needs to be striking, interesting, convicting in terms of sales and engaging. People choose to visit your site because they think it’s offering them something new and exciting, this needs...
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Factors effecting e-mail delivery
E-mail marketing has both pros and cons. An advantage is that e-mail marketing is a great way in reaching many people in a short space of time. With e-mail, marketing there’s a high possibility that...
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Want high open rates; make sure you got the relevancy of your campaign on track
If your campaign’s results are not up to scratch, then this article is for you. A bulk email marketing campaign needs to achieve the following: relevance. Your content needs to be informative and...
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Digital marketing vs. traditional marketing
So we’ve all heard, read and even searched the new wave being digital marketing, but do we really understand it? For some digital marketing is the future hence they’ve embraced it. For other marketers...
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